It’s an accepted fact around campus that Duke students can sell Duke best–whether it’s to the media or for admissions. Dan Piech, T ‘09, took his Duke-love one step further and created a Duke infomercial for his senior capstone project. After his final product was posted on YouTube, several Duke administrators came across the informative and edgy piece. Admins were so impressed that the piece was edited down to become Duke’s official thirty-second commercial spot.
You can read more about Dan’s transformation from student-filmmaker to university marketer in this Duke news article:





